Cookie Policy

Last updated: January 25, 2026

1. What Are Cookies

Cookies are small text files that are stored on your device when you visit a website. They help websites remember your preferences and improve your browsing experience. We use cookies and similar technologies (like local storage) on our website and mobile app.

2. Types of Cookies We Use

We use the following categories of cookies:

Essential Cookies: These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies.

Analytics Cookies: These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics 4 (via Google Tag Manager) and Vercel Analytics to analyze website traffic and improve the user experience.

Functional Cookies: These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings.

3. Specific Cookies We Use

Here are the specific cookies and technologies we use:

Name	Purpose	Duration
_ga, _ga_*	Google Analytics tracking and session identification	2 years
tm_region	Geographic region for consent banner display	1 year
tm_consent (localStorage)	Your cookie consent preference	Persistent
Session Storage	Temporary session data	Session

4. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We use the following third-party services:

•Google Analytics 4: For analytics and understanding how users interact with our website (via Google Tag Manager)
•Vercel Analytics: For website performance monitoring
•Meta Pixel: For advertising measurement (when you consent to ad cookies)
•TikTok Pixel: For advertising measurement (when you consent to ad cookies)
•Mapbox: For displaying maps (may use cookies for map functionality)

5. Managing Cookies

You can control and manage cookies in several ways:

•Browser settings: Most browsers allow you to refuse or accept cookies, and to delete existing cookies. Check your browser's help documentation for instructions.
•Device settings: On mobile devices, you can manage cookie preferences through your device settings.
•Opt-out tools: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Please note that disabling certain cookies may affect the functionality of our website and app.

6. Do Not Track

Some browsers have a "Do Not Track" feature that signals to websites that you do not want your online activity tracked. We currently do not respond to Do Not Track signals, but you can use the cookie management options described above to control tracking.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We encourage you to review this policy periodically.

8. Contact Us

If you have questions about our use of cookies, please contact us at support@tripmemo.app